Bizarre Brew is a tea brand based on the art form surrealism. Aspects seen in much of the genre, such as stretching landscapes and sculpture, are represented in the column in the foreground and desert seen in the background of the packaging.
The mixer brings these ideas off the page using the shape of the column. To create a more natural feeling for the company, flowers and grass are used on advertisements such as the poster and stickers.
The mixer brings these ideas off the page using the shape of the column. To create a more natural feeling for the company, flowers and grass are used on advertisements such as the poster and stickers.
The logo is hand drawn, taking inspiration from the kind of melting look of some objects seen in surrealist art. It is also meant to resemble “funky” typefaces to add to the naturalistic look needed for the company. The secondary logo seen above the main one is two B’s placed back to back in a sort of butterfly shape.
To further push this, you can see a small butterfly,
also made of a B, on the tea bag handles.
To further push this, you can see a small butterfly,
also made of a B, on the tea bag handles.